PunchTab is a software-as-a-service platform empowering retail and CPG brands to engage consumers and gain actionable insights.
Engage today’s consumer on any channel with dynamic experiences.
Understand consumers with complete, real-time, and actionable insights.
Win consumers, build loyalty, and increase purchase frequency and spend.
Stop relying on anonymized, aggregate, or retail-owned data to make brand decisions. Directly connect to today’s consumer with unified, engaging experiences across any channel.Learn more
Eliminate the digital advantage of major online retailers by capturing and understanding consumer data from every touch point- web, mobile, social and POS.Learn more
Make better Marketing decisions… Based on data
Arby’s saw a 24% increase in check size
ConAgra saw a 65% increase in site visits
Duck Tape saw a 40% increase in referrals
Loyalty Programs & Millennial Moms: The Untapped Opportunity
The Millennial Mom is a rapidly growing segment of the U.S. population. These moms have a number of social accounts and spend a significant amount of time each week using them.
PunchTab Consumer Research: Back-to-School Shopping & Decision-Making Moms
As summer vacation comes to an end and moms begin to dish out the dollars for back-to-school shopping, brands and retailers have a significant opportunity to influence purchase decisions and learn from consumer behavior.
Incentivized Engagement: A How-To Guide For Marketers
Incentive marketing has been proven to tap into the emotional needs and wants of customers to entice them to take actions that help you drive awareness.
How to Overcome Mobile Tracking Privacy Concerns .
Just when marketers thought they had discovered the Holy Grail of insight and engagement strategies, consumers have thrown them for a loop.
According to a new PunchTab report, consumers are not as open to mobile tracking as marketers and brands may have thought (and certainly hoped).
Loyalty and Data- The Perfect Pairing for PURELL
There are many factors to consider when working to increase brand awareness and break through to the right demographic - nowadays more than ever. A one-size-fits-all approach is not likely to work, and for obvious reasons...